Product Marketing Director Jobs in London, United Kingdom

LoopMe, the leading outcomes-based platform, closes the loop on digital advertising. By leveraging AI to optimize media delivery in real-time, we drive measurable uplift for business outcomes and more effective advertising across online and offline marketing goals, including brand lift, purchase intent, consideration, foot traffic and sales.What we needWe are seeking a Senior Manager, Product Marketing to drive product adoption across our commercial teams, defining our value proposition and competitive advantage for LoopMe. You will work closely with the global sales and business development teams to translate specific product capabilities into market-facing positioning and materials. What you’ll be doing Refinement and ownership of the global go-to-market commercialization processCommunicate and collaborate directly with Product to inform and develop product marketing materials and aid new releases.Work cross functionally with Marketing, Product and Sales teams to develop and deliver marketing materials to assist sales in the US, UK and APAC markets Lead global product messaging to align with customer buyer personas and reflect the LoopMe brand voice Lead and project manage the development of client success stories (awards, case studies, etc)Undertake industry research to help inform messaging and focus for the businessMaintain competitor intelligence and understand the strengths and weaknesses of their propositionsDevelop, customize and execute product messaging framework to personalized messaging for top target verticals and audience typesWork closely with different stakeholders to gather market feedback and adjust materials and positioning accordinglyCross-functional support for field events and activations, including being a spokesperson on product messaging in webinars, PR and other external activations

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